Join along in our 1960 Winter Games historical trivia series. Each day is an anniversary celebration with historical look backs and a chance to win an Adult Midweek 2020-2021 Ticket to Squaw Valley/Alpine Meadows and an entry into the Grand Prize of a 3-Night Stay at a Resort of Your Choice. Plus, Grand Pacific Resorts is making a $10 donation in your name to The SNOW Sports Museum as a commitment to preserving the legacy of the valley.
The Olympic Winter Games Squaw Valley 1960 was groundbreaking in several ways.
In addition to many other firsts, it was also the first Olympic Games to be nationally televised, catapulting the Olympics from an in-person spectator or radio broadcast event to a visual medium that could reach hundreds of millions of viewers.
CBS obtained the exclusive airing rights for $50,000 with Walter Cronkite as the head news anchor. Cameras lined the Opening Ceremony, and sports reporters headed to Squaw Valley to conduct event play-by-plays and host live interviews with medalists and dignitaries.
When Olympic officials were unsure if a skier had missed a gate, they asked CBS if they could review the videotape footage, and almost by accident, the technique known today as the “instant replay” was born.
The remarkable strides in television that took place at the Olympic Winter Games Squaw Valley 1960 revolutionized the way the world comes together to watch athletes perform.
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As part of our 2020 goals, we will be increasing our communication to everyone as we have more stories to share and projects in the works. Please follow us on Facebook and Instagram to see our weekly posts about iconic Tahoe athletes and the historical artifacts we have collected for the museum.
Thank you from the S.N.O.W. Museum Team!
The S.N.O.W. Sports Museum (dba Squaw Valley Ski Museum Foundation) is a 501(c)(3) not-for-profit organization. The Foundation mission and objectives are to build a world class museum to offer cultural, historical and educational opportunities for people of all ages and abilities, especially youth. All purchases and donations support these efforts. Rights Reserved, Squaw Valley Ski Museum Foundation.